Never Run Out of
Instagram Reels Ideas
Stop scrolling aimlessly for inspiration. SocialWatch analyzes thousands of viral Reels to tell you exactly what content formats, audios, and hooks are working right now.
See What's Working For Them
Stop guessing why your competitors are growing. Instantly see their top-performing Reels to understand exactly what their audience loves.
Identify Viral Patterns
Don't just watch—analyze. Spot the common hooks, lengths, and audio choices across top videos to build your own winning blueprint.
Measure Real Impact
Views aren't everything. See which content actually drives engagement and builds community, so you can focus on what matters.
How It Works
Run a Competitor Audit
Enter 5-10 competitor handles. We instantly scan their top performing Reels to find outliers.
Extract Viral Patterns
See the exact hook, audio, and structure that made them go viral. We spot the patterns so you don't have to.
Replicate & Win
Apply these data-backed insights to your own content. Create Reels that are mathematically more likely to succeed.
Ready to find your next viral hit?
Join thousands of creators who use data, not luck, to grow their Instagram.
Read our 2025 Ideas GuideLatest Instagram Insights
Expert guides to help you create better Reels.
Instagram Reels FAQs
How do I find trending audio for Instagram Reels?
Look for the arrow icon next to audio names in Reels—it indicates trending sounds. Use SocialWatch to track which audio is gaining momentum before it peaks. Timing matters: using audio early in its trend cycle gives you an algorithmic advantage.
What Instagram Reels formats work best for coaches and consultants?
Educational content performs well: "3 tips" listicles, myth-busting reels, client transformation stories, and behind-the-scenes of your process. Focus on providing value in under 30 seconds. The "talking head" format with text overlays converts well for thought leaders.
How does the Instagram Reels algorithm work in 2025?
Instagram prioritizes watch time, shares, and saves over likes. Reels that get rewatched signal quality to the algorithm. Use strong hooks in the first second, keep viewers watching until the end, and encourage saves by providing actionable value.
How do I analyze competitor Reels performance?
Track competitors' top-performing Reels to identify patterns: which hooks work, optimal video length, posting times, and audio choices. SocialWatch automates this analysis, showing you exactly what's working in your niche without manual research.